bb Royal Everyday Basmati rice leaves a lasting impression because of its flavour and fluffy texture. Made of popular varieties Sharbathi and Mogra from the Basmati-rice-bowl sates of Punjab, Haryana and Uttarakhand, this rice is processed in GMP plants using Swiss technology to ensure superior quality and high nutritional value. BB Royal Everyday Basmati Rice has been reasonably aged making it non-sticky and fluffy when cooked.